If you think Orlando is impressive at ground level, see it from above with an unforgettable ride on The Wheel. Once known as ICON Orlando 360, this 20-acre walkable sprawl of entertainment at every turn is now known as ICON Park™, further improving its impressive ability to give guests plenty of places to eat, drink, and have a fantastic time no matter what they’re into.

Make time during your Orlando vacation to visit ICON Park™ which truly has something for everybody!

ICON Park is at the center of the Orlando Entertainment District. With free parking and conveniently located near I-4, Universal Boulevard, and the Beachline, this premiere entertainment complex is easy to access for any Central Florida resident or Orlando tourist.

Things to do in ICON Park

• Blake Shelton’s Ole Red
• Gordon Ramsay Fish & Chips
• Museum of Illusions
• In The Game ICON Park
• Brother Jimmy’s
• Sloppy Joe’s
• Build-A-Bear
• World’s-tallest slingshot
• World’s-tallest freestanding drop tower
• Breathe – A Modern Wellness Bar
• ICON Park Promenade featuring 30 kiosks
• ICON Park Sky Bar & ICON Park Wheelhouse Bar

The Wheel

The Wheel is the first thing you’ll notice when you head to ICON Park™ as it towers above Orlando 40 stories high. Outfitted with 30 air-conditioned capsules built for up to 15 people, it is the ultimate way to enjoy the city, day or night. Special packages are available too for those who want to splurge with a private Sky Bar capsule featuring bottomless, beer, wine, and champagne.

Museums

If wheels turning in the sky make you a little squeamish, perhaps sticking to one of the on-site museums will be more your speed. Madam Tussauds Orlando has Justice League heroes, Taylor Swift, Muhammad Ali, and many more famous people in wax form. If you’d prefer something more educational, Skeletons: Museum of Osteology is the newest science museum and Orlando’s only natural history museum that gives you the chance to get down to bare bones with over 40 incredible exhibits that will delight guests of all ages!

Rides

While The Wheel is impressive if you want thrills and spills, head to the 7D Dark Ride Adventure. Yes, that’s 7 dimensions to delight you in wild video game ride format! For the biggest thrills, try the Orlando Star Flyer, the tallest ride of its kind anywhere!

Aquarium

SEA LIFE Orlando Aquarium is the perfect place to beat the Florida heat. Learn about the world under the waves with a 360-degree ocean tunnel, come face-to-face with ocean predators, and get a chance to pet tame sea life like starfish and anemones.

Shopping

Don’t forget to collect memories of your ride on The Wheel at BEYOND ICONic with plushies and souvenirs, or head to Flip Flop Shops to dress like a real Floridian. With gift stores, kiosks, candy shops, and other ways to shop, ICON Park™ will give you plenty of ways to take your trip home with you.

Dining

Of course, all this activity is bound to make you hungry. You’ll be spoiled for choice with an incredible array of food stalls with everything from churros to popcorn to satiate your snack appetite, plus casual dining that’s kid-friendly and full-dining experiences. Try Shake Shack, 1905 Pizza & Pasta, or Latin 21 Street Food for a great casual bite, or take your time at Carrabba’s, Outback Steakhouse, or Yard House where you can grab drinks too. Don’t forget to stop by Great American Cookies or Ben & Jerry’s to treat yourself to something sweet!

With acres of food and fun to keep you busy both in and out of the sun, add ICON Park™ to your Orlando vacation itinerary!

In The Game ICON Park has been added to this popular package’s world-class lineup.

Offering over 50 percent of savings on ICON Park’s premiere attractions, restaurants, and shops, it’s no surprise the Play Pass is the ideal package for locals and vacationers alike. Guests can unlock access to eight popular attractions, exclusive dining perks, and incredible discounts on shopping. In The Game ICON Park offers over 50 cutting-edge games and experiences for people of all ages. The 7,000-square-foot attraction features virtual reality experiences like VR Moto and Box Blaster VR, an interactive mirror maze, a space-themed escape room, and a 7D Motion Theater. Whether guests are looking for the best family vacation activity or perfect date night, In The Game ICON Park is sure to deliver. The Play Pass gives visitors the most bang for their buck. For just $69 per person, guests receive one-time access to ICON Park’s most popular attractions including The Wheel, Madame Tussauds Orlando, SEA LIFE Orlando Aquarium, Orlando StarFlyer, and Pearl Express Train. In addition, Play Pass guests will get a $5 In The Game Play Card and one admission to its 7D Motion Theater.

To keep the fun going, Play Pass holders receive up to 20 percent off at favorite eateries like Tin Roof, Tapa Toro, Sugar Factory, Shake Shack, and more, as well as all-day happy hour options at select bars. The all-access pass even offers up to 25 percent off at retailers like the gift shop at Ole Red, Sunglass Boutique, and The Wheelhouse Gift Shop.

The ICON Park Play Pass is valid for 30 days after purchase, so guests can use it on their own time and schedule.

ICON Park is at the center of the new Orlando Entertainment District. Conveniently located near I-4, Universal Boulevard, and the Beachline, this premiere entertainment complex is easy to access and offers free parking for any Central Florida resident or Orlando tourist. Click here to learn more about ICON Park